
Two problems plague current management practice. Problem #1: Employees are unmotivated and unproductive. Problem #2: Current strategies for improving employee performance actually make it worse.
For example, Kelly is your top sales person, but she’s terrible with the paperwork. What would most managers do? Focus on Kelly’s weaknesses in the performance evaluation and send Kelly to workshops on organization and time management skills. What happens? Kelly’s still terrible at paperwork, and she’s got less time for sales—which is what she does best. So her sales go down.
David speaks to organizations large and small about how to get the most out of yourself and your employees. How do you do it? You turn your organization into a Freak Factory. You put people to work doing what they’re best at and stop trying to fix their flaws. In fact, their flaws are important clues to their strengths.

The Freak Factory: Helping People Get Better By Allowing Them To Get Worse
Most current management practices — trying to improve employees’ work habits, weaknesses, and attitudes — actually have a counter-productive effect. So how do you get more out of your employees? You start with their flaws — but don’t try to improve them. Instead, use them as clues for what they’d be best-suited for doing. David’s provocative and counter-intuitive talk will show you how to achieve peak performance—and create a positive, engaged workforce.
The Four Factors of Effective Leadership
With these seemingly simple insights, David explodes the mysteries and confusion behind a lot of management and leadership theory and offers real solutions for confronting the challenges that all leaders face. David’s talk combines the wisdom of ancient philosophers, successful executives and leadership gurus into a clear roadmap for effective leadership. Using stories of famous leaders and infamous failures, David illustrates the importance of influence, integrity, inspiration and improvement.
The Freak Factor: Discovering Uniqueness by Flaunting Weakness
What do you wish you could change about yourself? Are you too loud or too quiet, too hyperactive or too sedentary, too organized or too messy? You get the idea. Most people think that they should find and fix their weaknesses. However, research shows that most of us never make much progress trying to eliminate our worst traits. In fact, your weaknesses are actually the best clue to your strengths. In this funny and counter-intuitive talk, David shows you how to find success and improve performance by starting with your weaknesses — and embracing them rather than trying to deny them.
Dead Leaders: Lessons from the Lives and Violent Deaths of the World's Most Influential People
Do you want to become a great leader? What does it take to achieve greatness?
When I ask audiences to identify the greatest leaders in the history of the world, a few names always make the list. After asking this question repeatedly over the years, I finally noticed something. The leaders, who were consistently rated as great, shared one thing in common.
They had all been killed. They didn't die natural deaths. They were either executed or assassinated. This led me to explore the lessons that we can learn from their example. During that journey, I discovered four leadership principles that have the power to transform your leadership and your legacy.
David’s recent speaking assignments include multi-national corporations, international associations, national organizations, statewide associations, and regional groups.