Discovering Uniqueness by Flaunting Weakness



4 – Aurora, NC
8 – Lake Tahoe, CA
11 – Atlanta, GA
13 – Albuquerque, NM
15 – Aurora, NC
21 – Houston, TX
25 – Lexington, KY
26 – Aurora, NC
27 – Seattle, WA


6-7 – San Antonio, TX
8 – Chapel Hill, NC
12 – London, England
15 – Dublin, Ireland
18 – West Lake Village, CA
23 – Waterville, ME
27 – Ames, IA

Lives Changed

What makes us weird also makes us wonderful.

What makes us weak also makes us strong.

During the last fifteen years, David Rendall has spoken to audiences on every inhabited continent. His clients include the US Air Force, Australian Government, and Fortune 50 companies such as Microsoft, AT&T, United Health Group, Fannie Mae, and State Farm.

Prior to becoming a speaker, he was a leadership professor, stand-up comedian, and nonprofit executive.
In between presentations, David competes in ultramarathons and Ironman triathlons.

David has a doctor of management degree in organizational leadership, as well as a graduate degree in psychology. He is the author of four books:

  • The Four Factors of Effective Leadership
  • The Freak Factor
  • The Freak Factor for Kids
  • Pink Goldfish
Learn More
BASF - The Chemical Company
GSK – GlaxoSmithKline
Ralph Lauren
State Farm
Potash Corp


The Four Factors of Effective Leadership

Buy It On Amazon


The Freak Factor

Buy It On Amazon


The Freak Factor for Kids

Buy It On Amazon

Dave Rendall has a radical prescription for chronic dissatisfaction: Stop working on your weaknesses and start amplifying them instead. The Freak Factor flips the cult of self-improvement on its head with stories of real people who have soared to success by embracing their uniqueness.

Daniel H. Pink, author of Drive and A Whole New Mind

David Rendall reclaims the term "freak" for what it is - a powerful, game-changing competitive advantage in life and business. This book will change the way you think about being different, and show you how it's the secret to turning around your career.

Pam Slim, author of Escape from Cubicle Nation

Everything you've read about weakness is wrong.... until now. This book will help you stop trying to be well-rounded and start excelling at what you always knew you were best at. Raise your freak flag and wave it with pride!

Chris Guillebeau, author of The Art of Non-Conformity

The Freak Factor is an important idea, and David Rendall's is a voice to be reckoned with. We should all look to our lives to see how we can accommodate rather than eliminate the freaks!

Nick Morgan, author of Trust Me: Four Steps to Authenticity and Charisma


The Freak Factor: Discovering Uniqueness by Flaunting Weakness

Do you want more happiness, fulfillment, and energy? Do you want to dramatically improve your productivity and increase employee performance?

Our parents, teachers, and managers have told us that, if we want to succeed, we should find and fix our weaknesses. However, this is the wrong approach because each weakness is also a strength. We can create outrageous personal and professional success by amplifying flaws, instead of denying them.

Oppositioning: One Surprising Strategy for Innovation and Differentiation

What can tiny houses, Spartan races, knuckleball pitchers, armless archers, Snapchat, unibrows, and Minecraft teach us about innovation and differentiation?

We all know that innovation and differentiation are essential, but developing and implementing truly unique ideas seems very difficult, and most fail to become more creative and distinctive.

The solution is surprisingly simple. A singular method for finding unconventional ideas that will dramatically improve your ability to stand out and produce an endless supply of original breakthroughs. You’ll go from unconventional to unforgettable to unstoppable.

Funny for a Change: Using Humor to Create Serious Transformation

Is your organization confronting major change? Is your industry experiencing significant challenges? Are you feeling overwhelmed and frustrated? Maybe you just need a good laugh.

Making people laugh is very similar to making people change. Humor surprises people, pushes boundaries and tells the truth. Great comedy also requires the right blend of timing, restraint, humility and emotion. Applying these same principles to change management will help you transform your organization during turbulent times.

The Freak Factory: Making Employees Better by Helping Them Get Worse

Are you frustrated by disengaged and unproductive employees? Are you looking for better strategies for improving employee performance?

Research shows that most people are not committed to their jobs and the way we currently manage employees does even more to harm, instead of help, their performance. We think our employees are broken, treat them like they are broken, and then wonder why they don’t work. Instead of attacking people’s weaknesses, we need to find the strength that is hidden inside their apparently negative characteristics.

It is time to stop trying to create well-rounded and balanced employees. We need people that are unbalanced. We need freaks. This session will explore eight essential strategies for improving employee engagement by turning our teams, departments or organizations into freak factories.

The Four Factors of Effective Leadership

Whether you’re a manager, parent, teacher, little league coach, or nonprofit board member, this session will help you improve your ability to lead others by combining the wisdom of ancient philosophers, successful executives and leadership gurus.

We’ll explore common themes from research on leadership and interpersonal effectiveness, as well as stories of famous leaders and infamous failures, who illustrate the importance of influence, integrity, inspiration, and improvement.


(919) 222-6295


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